The Brief
A multi-event focused website with built in theming.
They wanted a website that really matched their VIP vibe and helped boost ticket sales for those exclusive experiences. Brand elements such as ‘Palm Club’ got their own special branded look in the main navigation. This really helped them stand out as unique, custom offerings that catch your eye right away.
The website was built around a multi-event theming system, which meant each event getting its own unique space on the site.
Plus, it let them use different colours and design elements associated with each event to make each event’s section feel special and one-of-a-kind, while still fitting into the overall look and feel of the main website
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